SUMMARY:
The Knoxville Convention Center (KCC) is seeking a Director of Sales and Marketing. We are looking for an energetic self starter with experience in the hospitality/convention sales field. Job responsibilities are to oversee the sales of the KCC; aggressively seek new clients while maintaining current bookings; manage and oversee the Sales & Marketing team; represent the KCC in civic, community and industry organizations; develop yearly Sales and Marketing budget; develop yearly advertising/marketing plan and maintain/develop public relations/promotional efforts.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
- Directs the public relations image of the facility. Establishes and maintains
relationships with media, industry influencers and key community and strategic
partners. Acts as facility spokesperson and liaison with the general public.
- Develops and implements an advertising and publicity campaign to create regional
and national awareness of the facility.
- Creates and supervises marketing plans for events when required, to include all
available services: group sales, public relations, media placement, direct mail,
promotional development, non-profit opportunities, etc.
- Operates the department with a conscious commitment to maximum exposure for
the facility and its events, through the most effective and efficient means possible.
- Develops marketing materials and procedures to have the department function
effectively as an in-house agency.
- Aggressively seeks new contacts and maintains working relationships with all
media representatives, civic and industry organizations, corporate promotional
contacts, and event and booking representatives.
- Remains current on national trends in the industry and local market changes to best
serve the facility.
- Maintains and increases facility signage revenues.
- Explores new avenues of revenue(s) for the facility
- Develops and maintains a facility website.
- Other duties may be assigned.
SUPERVISORY RESPONSIBILITIES:
Directly supervises Marketing, Public Relations and Group Sales staff. Carries out supervisory responsibilities in accordance with SMG's policies and applicable laws. Responsibilities include interviewing, hiring, and training employees; planning, assigning, and directing work; appraising performance; rewarding; disciplining employees in conjunction with Human Resources; addressing complaints and resolving problems.
QUALIFICATIONS:
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- Bachelor's degree from four-year college or university in Marketing, Sales, Public
Relations or related field preferred
- Minimum of 4 years experience in Marketing, Public Relations or Sales in
entertainment/ hospitality industry or related field
- Or equivalent combination of education and experience required
- Exposure to and familiarity with similar facility environment
- Prior executive level experience is preferred
- Excellent written and verbal skills, organizational ability, and interpersonal skills
- Ability to effectively supervise sales staff
- Ability to prioritize multiple projects
- High aptitude for figures and advanced writing skills
- Professional presentation, appearance and work ethic
- To perform this job successfully, an individual should have some knowledge of
computers.
- No certifications are required.
- Ability to work flexible hours in addition to normal business hours
- Ability to travel required
TO APPLY:
Director of Sales and Marketing
See attached job description
Contact: Kristy Todd, HR Manager
ktodd@kccsmg.com
fax: 865-251-6041
address: PO Box 2543
Knoxville, TN 37901
SMG is an Equal Opportunity Employer