Club Seats Sold Out at Denny Sanford PREMIER Center


(Sioux Falls, SD)— Club seats in the Denny Sanford PREMIER Center have sold out.

More than 500 club seats were sold over a two week period. Last year, suites and loge boxes at the PREMIER Center sold out in only a matter of days, proving the high interest that the facility is drawing throughout the region.

“We are thrilled with the community’s response for Club Seats,” says Terry Torkildson, General Manager of SMG Sioux Falls. “We look forward to creating a first-class event experience and announcing additional events in the near future.”

“The demand for these club seats was again a true testament to the need for a facility like this in this region,” says Ryan Querry, General Manager of Sales & Marketing with Legends Global Sales.

Club Seats were sold at an average price of $600 per year. The total first year revenue is approximately $283,000. The total contractually obligated income—over the duration of all Club Seat agreements—is approximately $1.65 million.

Amenities and features of the Club seats include:

  • Premium location in the lower bowl right in the middle of the action
  • Exclusive access to a private lounge area featuring a stunning view into the seating bowl, upscale food, beverages, and high-definition televisions
  • First right of refusal to all events
  • Wider, cushioned seats
  • In-seat wait service


About the Denny Sanford PREMIER Center

The Denny Sanford PREMIER Center is a multipurpose facility that will host many different types of events including hockey, indoor football, basketball, rodeos, concerts, and so much more. The facility features three clubs and offers premium seating including private suites, loge boxes, and club seats. The Denny Sanford PREMIER Center is scheduled to open this fall. For more information, go to<>.