For Immediate Release
March 7, 2016
Christine Pileckas, SMG Director of Sales & Marketing, 316-440-9026, firstname.lastname@example.org
INTRUST BANK ARENA CONTINUES TO LEAD US VENUES ON SOCIAL MEDIA
(Wichita, Kan.) – The SMG-managed INTRUST Bank Arena continues to lead US venues on social media and is currently ranked #1 in the US and #4 in the world among mid-size venues in the most recent edition of the Venues Today Social Media Power 100 Chart, released in their February issue. The chart ranks venues’ social media reach using a number of publicly available data points among Facebook, Twitter and Instagram.
“Our team continues to innovate on our social media platforms to find ways to engage our fans and provide unique content,” said SMG Director of Sales & Marketing, Christine Pileckas. “Although it’s not one of the platforms taken into account in these rankings, our experimentation with Snapchat is starting to pay off, as each of our posts is now receiving more than 500 views.”
Venues Today prequalifies more than 400 venues for consideration and weights scores for venue size and market size. This chart uses a weighted ranking curve so readers can quickly compare engagement within their own size category. INTRUST Bank Arena falls in the 10,001 to 15,000 capacity category and ranked 4th within the category. Leading the rankings in this category is MTS Centre in Winnipeg, Manitoba.
About INTRUST Bank Arena: INTRUST Bank Arena, Wichita’s premier entertainment venue, is located in downtown Wichita. The Arena can seat more than 15,000 guests and hosts a variety of events including professional and collegiate sports, concerts, family shows and corporate functions. INTRUST Bank Arena is owned by Sedgwick County Government, and managed by SMG, the world leader in venue management, marketing and development.
About SMG: Founded in 1977, SMG provides management services to more than 240 public assembly facilities including convention and exhibition centers, arenas, stadiums, theatres, performing arts centers, equestrian facilities, science centers and a variety of other venues. With facilities across the globe, SMG manages more than 15 million square feet of exhibition space and more than 1.5 million sports and entertainment seats. As the recognized global industry leader, SMG provides venue management, sales, marketing, event booking and programming, construction and design consulting, and pre-opening services for such landmark facilities as McCormick Place & Soldier Field in Chicago, Moscone Convention Center in San Francisco, Houston’s NRG Park and the Mercedes-Benz Superdome. SMG also offers food and beverage operations through its concessions and catering company SAVOR, currently serving more than 140 accounts worldwide. For more information, visit www.smgworld.com.