Conshohocken, PA (October 12, 2015) – SMG announced today the appointment of Becky Colwell as General Manager of the SMG-managed Greek Theatre in Los Angeles, California.
An industry veteran, Ms. Colwell brings extensive experience in amphitheater management. For the past thirteen years, Becky has served as General Manager of the SMG-managed Koka Booth Amphitheatre in Cary, North Carolina, where she has overseen all aspects of the operations at the 7,000 seat facility that has played host to an impressive list of national touring acts and festivals. Under Colwell’s leadership the Koka Booth Amphitheatre was voted Best Outdoor Amphitheater by readers of the Independent Weekly.
Colwell was selected after an extensive search that included both candidates from within SMG and the facility management industry. According to SMG Executive Vice President Doug Thornton, it was Colwell’s experience in amphitheater management and positive working relationships with tenants and promoters that made her the right choice. “Becky has demonstrated an ability to increase the programming at Koka Booth, while also balancing the interest of the constituents there,” said Thornton. “That experience, coupled with the experience she has working with top-line artists will serve her well as she represents us at the Greek.”
Colwell, a North Carolina native is eager and honored to start work at the Greek. “In our world there are venues we consider iconic; the ones that other amphitheaters aspire to be. That’s how industry leaders, performers and patrons feel about The Greek. It plays host to an eclectic mix of top touring acts and is situated in an amazing city and community for entertainment. I consider it an honor to have been granted this opportunity and I’m looking forward to getting the 2016 season started,” stated Colwell.
“Becky understands the balance between serving the interests of a successful facility operation while mitigating quality of life impacts to the neighboring residential community. We are confident her direct experience in these areas will prove to be an excellent fit for all stakeholders of The Greek Theatre,” said Steve Tadlock, SMG Regional Vice President who will oversee operation of the account for the company.
In addition to her years of experience at Koka Booth Amphitheatre, Colwell also served as the Director of Sponsorship & Premium Sales at Raleigh’s Walnut Creek Amphitheatre and is a graduate of Auburn University.
SMG, the world’s largest venue management company was selected by the Los Angeles Parks and Recreation Department on September 22, 2015 to manage the iconic Greek Theatre and will assume management responsibilities effective November 1, 2015.